Listing Builder
Listing Builder allows the business owner to customise search engine-optimised listings.
With the Listing Distribution add-on, they can view the status of their business listings on the four major data providers.
With the Listing Sync add-on, they can instantaneously sync business info to reputable listing sites.
Overview
There are 3 main areas on the overview page:
- Manage listing sync - synchronise up to 40 relevant listing sites that relate to the business
- Edit business profile - manage the anchor data for the business easily here
- Edit my listing - manage the My Listing builder that is provided to all businesses that use this system
Start by editing the Business Profile and go through all the business data, making sure it is 100% correct. There are 6 different headers containing the core information:
- Location
- Hours
- Social
- Competitors
- Marketing
- Media
My Listing
By using the Listing Builder product, businesses can have their own responsive listing that is available to be found by consumers online.
This could be used as an inexpensive microsite for business owners who may not have a website and could be connected through their Google Business Profile and other sources.
The listing can be fully customised further
By default, home and reviews pages are created.
Additional pages can be added easily here and can include pages for:
- Videos
- Custom (you choose the elements to insert)
- Contact
- Images
- Coupons
As well as the individual pages, other elements of the listing can be accessed from here:
- Pages
- Themes
- Branding
- Domains
- Campaign Tracking
- Analytics
Listing Sync
This powerful tool allows you to sync the anchor data from the business across different listing platforms across the web. Different listing platforms use different parts of the anchor data in their listings, for example, Facebook uses the company phone number and Twitter does not.
Note - Updated listings can take up to 1 hour to refresh when syncing data so please be patient. GPS nav companies can take between 30 & 90 days to update.
Note - With Listing Sync Pro, the business can sync their anchor data to up to 45 additional sites!
If you click on the 3 dots on the right of each of the listing rows, you can refresh the listing sync and also see further information on the data that the particular listing site uses in their listing
Here is an example of the syncing info used by Facebook
Google Insights
The is section gives you analytics on the following areas based on your Google Business Profile:
- Searches
- Views
- Customer actions
- Direction requests
- Phone calls
- Photo Views